Management of Multinational enterprises

This report aims to introduce the research carried out by Geert Hofstede and his colleagues, identifying study procedures and overall outcomes. It will also examine each of the seven dimensions individually and clearly detect primary comparisons and contrasts of this model. Key implications of each dimension will also be studied in relation to management of Multinational enterprises, introducing appropriate examples throughout.
Geert Hofstede defines national culture as the collective programming of the mind distinguishing the members of one group or category of people from others (Hofstede, 2012). Hofstedes findings were influenced by his former occupation as an IBM employee, inspiring his most significant work in advancing theshow more contentThe penultimate research of national culture referring to the study of value dimensions was conducted by Michael Harris Bond. Bond carried out further exploration among a group of students by leading a survey developed by Chinese professors, undertaken in 23 countries. This factor was called long-term orientation, which then resolved in becoming the fifth cultural dimension.
By 2010 the model was completed after a final two more dimensions were added, named pragmatism and indulgence. The research carried out was conducted by Michael Minkov, who studied modern World Values Survey data taken from population samples nationally. Author Robert R.McCrae supports Hofstedes dimensions by believing that they represent a well-validated operationalization of differences between cultures as manifested in dominant value systems (McCrae, 2004). However, as studied on the Geert Hofstede website, only 6 dimensions are needed and necessary in defining culture attributes, resulting in pragmatism being dropped because of overlapping of meanings with long-term orientation.
 
Firstly, Hofstedes interpretation of power distance in comparing cultures is that it expresses the amount by which a smaller amount of authoritative members of a civilisation agree and assume that power in a culture is dispersed unequally.Get Access
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