That’s not a rhetorical question. Can you make your workplace addictive – as addictive as, say, a popular video game?
Assume that you have to stay legal and ethical. No pumping illicit substances into the coffee supply.
How would you make your workplace addictive while also remaining competitive?
Because when folk crave coming to work, “being competitive” takes care of itself.
If you want to take a moment before you keep reading, really think about it.
There’s going to be more than one answer. Here’s my take on it:
One of the most addictive (legal) things around is Facebook. It used to be easy to spot the social media tragics – these are the folk who would glance at their phones three times a minute while talking to you.
It’s harder to spot because that behaviour is more normal now.
While you could emulate Facebooks blips and bings, interrupting people every few seconds is neither profitable nor ethical.
But there’s a way to capture part of Facebook’s appeal while also enriching your employees’ lives.
Consider this hypothetical:
Imagine that, tomorrow, someone invested a social network that wad better than Facebook in literally every way. It respected your privacy while also recommending more relevant content. Advertisers made more money off it, while the platform came across as less commercial. Even the interface was cleaner and easier to use.
This new network would obviously crash and burn.
Sure, it’s better than Facebook… except all your friends, family, colleagues, groups, posts, photos and… well, life’s history are on there. You can’t leave Facebook – even for something better – because that would mean giving all that up.
This is a lock-in effect. If you never joined Facebook, there’d be no problems staying that way. But joining, then leaving? That’s much harder.
Now, that sounds nefarious. But we experience positive lock-in effects all the time. The reason it’s hard to move to a new city is because you’d miss all your friends. Your social network – the real, in-person variety – keeps you in place. Not because it traps you but because it offers value you can’t get elsewhere.
So what value can you offer your employees they can’t get elsewhere?
The wildly incorrect answer is “a salary!” or “benefits!” Other organisations do, in fact, reward their employees.
The same applies for interesting work. These days, your employees (especially your most talented ones) could easily become solopreneurs. Are you really offering more interesting work than they can offer themselves?
There has to be something else.
If you know anything about psychology or human nature, you know there’s stuff most people crave.
Stuff that’s free to offer, yet incredibly scarce.
I’m talking about things like trust, connection and respect.
Most folk go their whole lives getting very little of that. Especially from their employees. If you want to make them crave work and lock them in (in a good way) then this is the answer.
The best way to enhance your organisation is with the ultimate advantage: trust.
But how do you measure something like that, let alone improve it?
Especially if your workforce is stretched thin, cynical and burned out on change?
There are simple, effective and proven strategies you can begin implementing today. I know you can unlock the creativity, productivity and joy of your employees.
Learn how today with my free white paper and all the resources you need to launch your own trust-based change initiative:
https://battenandking.com/advantage
Article Source: http://EzineArticles.com/10251827
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