Text Messages To Boost Spa, Salon Business

This guide offers you actionable examples of how to use text messages to boost your business.
PROMOTE YOUR BUSINESS
Encourage customers to visit more and spend more. Use text messages to get your offer through to your customers-every time!
IMPROVE OPERATIONAL EFFICIENCY
Ensure managers stay on top of critical issues with automatic text alerts on customer service issues, operations, or even theft.
AUTOMATE CUSTOMER ENGAGEMENT
Reduce your own administrative efforts without sacrificing great customer service. Keep customers engaged with automated text messages.
“Know what time it is? Haircut time! Come in for a haircut this Tuesday and receive 20% off your service!”
Promote Your Business
Wouldn’t it be great if you could ensure your amazing promotions are being seen by your customers? Text messages provide that kind of
visibility-with most messages being read within seconds of pressing ‘send’. With targeted segmentation, customers receive the right promotion
at the right time, and you receive incredible results.
Use text messages to…
BOOST TRAFFIC ON LOW-PERFORMING DAYS
1 UPSELL, CROSS-SELL, OR ADD-ON SERVICES
“Hi Michelle, we are looking forward to seeing you at the spa for a
massage! If you’d like to add-on a pedicure, we’re offering a 10%
discount for both appointments – today only!”
2 ANNOUNCE EVENTS
“Sneak away for a special girl’s night and come home looking years
younger. Curious? Join us for a Botox party this Thursday night!”
For instance, if you have an empty schedule on a
certain day, send out a campaign to guests who visited on the
same day exactly 6 weeks ago, inviting them to come back in.
3 REMIND GUESTS TO COME IN WHEN THEY HAVEN’T VISITED IN A WHILE
“Hi Susan! It’s been awhile since you’ve come in for your regular spa facial. Since you’re one of our favorite guests, we’d like to give you
10% off your next appointment. We hope to see you again soon.”
4 SELL RETAIL BY OFFERING A DISCOUNT OR PROMOTING A NEW LINE
“Is your skin-brightening cream running low? Don’t worry, we have more at the spa! Come in this week to replenish your supply and
you’ll receive 15% off. http://www.spabliss.com/webstore ”
5 PROMOTE SPECIAL HOLIDAYS AND GIFT CARDS WITH A DISCOUNT OR PROMOTION
“What’s better than a box of chocolates on Valentine’s Day? A salon gift card, of course! We’re sweetening the deal with a 10% discount
on gift cards this week.”
“Celebrate Mother’s Day together! Buy a $100 gift card for mom and you get a $25 gift card free.”
This is just the beginning.
With Zenoti ‘s automated marketing features for your Spa, Salon business, you have the power to run virtually any promotion to encourage new business.
With incredibly flexible segmentation tools, you ensure the right message goes to the right customer with minimal effort. It’s easy and drives real
business results.
Article Source: http://EzineArticles.com/9996182