Audience Analysis and Adaptation Worksheet

AUDIENCE ANALYSIS 2
 
Audience Analysis
Audience Analysis and Adaptation Worksheet
Part I
Speaker: Topic: Election Policies
 
What is the audience for this speech?
The speech’s target audience is individuals who have attained the minimum age to take part in voting. That is 18 years and above. Although election policies might affect people even younger than this age, they were not taken into account because they have no impact in determining what to be done and what to be avoided.
What is the specific purpose of this speech?
The specific purpose of the speech is to persuade people and uphold an understanding of the United States’ current election policy. The address will further point out the consequences associated with existing products.
In choosing a specific purpose, how can you narrow the topic to be appropriate to this audience?
There are several ways through which the speech can be made more appropriate to the audience. This is by using simple language that can be understood easily. A language that will not require any form of translations for understanding.
Demographic Audience Analysis: What unique adaptation is necessary for the speech because of the audience’s
Age: none
Gender: none
Sexual Orientation: none
Religion: none
Racial, Ethnic, and Cultural Background: none
Group Membership: none
Other (specify): none
Situational Audience Analysis: What unique adaptation is necessary for the speech because of the audience’s
Size: Since the audience is significant, there is a need to make use of a public address system so that every person will be entitled to getting to hear what is communicated. The audio presentation is the best; using slides will be impossible because not all people will see them.
Response to Physical Setting: When I got up to the podium, the audience was slightly bigger than expected. Therefore, I did not have enough room to make more extended movements.
Knowledge About the Topic: The audience comprises a population that is slightly knowledgeable about the election issues they have been experiencing and seeing.
Interest Level in the Topic: In my opinion, the audience was so much interested in my topic. Perhaps, it is because they are yearning for change in the elections sector. They are ready to embrace the necessary changes in the organization.
Attitude Toward the Topic: Throughout my presentation, I noticed several disbelief in some audience faces. Maybe they were not sure about my plans for rectifying the current situations.
Disposition Toward the Speaker: Throughout the presentation, the audience was supportive. They were encouraging me in several ways as I also yearned to give them more.
Disposition Toward the Occasion: It is evident that my duration went slightly beyond the planned time, but it was worth it. The audience did not show any signs of discomfort. They wished that I should continue.
Part 2: Describe how you will reach your audience.
To reach the audience well, I opted to begin with a controversial tweet about elections politics and draw people’s attention. Many people will be lured into joining the audience. To gain much attention from the audience, I explained to them the possible issues that will be addressed with the policies in place. The main points were explaining the impacts of policy issues of elections and how Covid-19 has impacted them9. I chose the particular points because COVID has been a menace in the contemporary world. My support materials for the paper came from multiple sources. However, they were all reliable sources whose authors had good ratings. The necessary steps in selecting the language to be used include prior practice of the statistics to be used and the right selection of words that will not require any form of interpretation. My delivery was characterized by several adjustments meant to communicate the ideas more conveniently. I spoke at a considerable pace so that the audience can follow through with every word spoken. This also facilitated the understanding of the audience, mainly when gestures were used together with the terms.