External link to Personal and Professional Financial Literacy

Personal and Professional Financial Literacy

Each year, August 14th marks National Financial Awareness Day. While women are stepping up to the role of finance both personally and professionally, did you know that nearly one-third of the gender financial literacy gap is attributed to women’s lower confidence levels around the topic? In my house growing up, Dad managed our finances. When he passed away suddenly my mother had to take on […]

External link to Product Owner Effectiveness Summary

Product Owner Effectiveness Summary

Can anyone be a product owner (PO)? What’s the best position in the company to fill that role? With Scrum you have one and only one product owner for a given product – not a committee, but the effectiveness of the product owner will vary depending on the PO’s organizational enablement, understanding of the product, and involvement with the Scrum team. An Evaluation Matrix Let’s […]

External link to Finding Your Product Market Fit Summary

Finding Your Product Market Fit Summary

The product development journey is a challenging path with lots of pitfalls. Both product startups and medium-sized businesses face them in spite of the years of experience in the industry. Life-long learning philosophy finds its place here. The err is human, all of us make mistakes, but we also can learn from the mistakes of others. We suggest you dive into insights and tactics based […]

External link to What is Product Discovery Presentation

What is Product Discovery Presentation

Product discovery is the process of analyzing segments of your target audience in an effort to develop products or services that would best suite their needs. No your industry or budget, the product discovery process is one that every business should consider when looking to become a disruptor in the industry. To provide a clear example of the process, I want to shift the focus […]

External link to Advanced Product Recommendations Reasons

Advanced Product Recommendations Reasons

Product recommendations are one of the most important tools that your site has. They have the power to increase conversions, engagement, and Average Order Value. However, poorly executed product recommendations can irritate shoppers and create unnecessary friction in the conversion flow. To ensure your recommendations are consistently excellent, one of the best options is a product recommendation engine. A product recommendation engine utilizes a recommendation […]

External link to Paying Lip Service to Customers’ Needs?

Paying Lip Service to Customers’ Needs?

Years ago, I was in the San Francisco airport watching another traveler shuffle a handful of index cards. I instantly recognized the cards as user stories. (In those days, before everything was stored in JIRA, we used index cards—a technique I still recommend to new product managers.) I asked him if he was prioritizing the cards and he said yes. I asked on what he […]

External link to Innovation is The Misunderstood Silver Bullet

Innovation is The Misunderstood Silver Bullet

The theory that innovation is necessary to maintain a successful business has evolved into a rule in today’s business climate. Companies are in a rush for the next big idea, vying with their peers to be labeled the “most innovative” in their industry. It’s a simple concept, right? The recipe for success in business is taking the largest risk, closing the biggest gaps and identifying […]

External link to Training Customers on New Product Updates

Training Customers on New Product Updates

Today’s SaaS companies are on a mission to constantly provide amazing products and value to customers. In order to do this, most SaaS platforms require ongoing updates and new feature releases to both keep up with changing customer needs and ensure the technology is running at maximum capacity. For customer success teams, this means rolling out an ongoing schedule of training and customer support. While […]

External link to Product Marketing Lessons From Popular Websites

Product Marketing Lessons From Popular Websites

Is 2019 the year of the startup? Judging by the rise of several startups in the past few years, it might very well be. This doesn’t necessarily mean larger, more established enterprises are on the way out, though. In fact, both entities may have found a way to co-exist. In many cases, innovation mostly comes from startups while larger companies provide the funding and infrastructure […]

External link to Dependencies Dictating Product Backlog

Dependencies Dictating Product Backlog

A very common pattern I see among Product Owners is that dependencies heavily influence the order of their Product Backlog. Think for example about other teams that need to do something before you can continue (or vice versa). Or availability of vendors or partners. Imagine that the top or your Product Backlog consists of a significant amount of these kind of items. How effective are […]

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