Powerful product packaging. It’s not just about the product experience anymore. Today, even the packaging needs to be an experience. Powerful packaging requires more than a basic understanding of packaging fundamentals. It’s not just about being pretty and persuasive with packaging, it’s also about being practical. … powerful product packaging design can be likened to a powerful social media initiative As you may have guessed […]

3 areas of business where you can improve profitability with inventory management Don’t you love when you put on a jacket for the first time since last season and find a $20 bill in the pocket? It was there all the time, it just needed to be found. On a grander scale, there are funds to be uncovered within your supply chain. However, if you […]

The hustle and bustle that happens during the months of November through January can be the most profitable time of the year, if you know how to handle the mania. Last year, Amazon failed this test when it couldn’t keep up with orders and ended up having to offer rebates to customers who didn’t receive their purchases on time. This year, the company, which typically […]

Product managers develop ideas by reading industry reports, speaking with customers and prospects, and attending conferences. But then they must field ideas and feature requests from executives who drop in, marketing departments that want new features to promote, sales teams that promise a feature to close a deal, and more. These ideas for new features don’t trickle in with a manageable flow; they crash in […]

In a now-famous letter written by Warren Buffett and sent shareholders during the 2008 financial crisis, the Oracle of Omaha explained that “price is what you pay, value is what you get.” In other words, the price paid for any financial market asset might not necessarily lead to the production of real market value that is gained during the investment process. Warren Buffet via Shutterstock […]

Running a small business often means making tough decisions about how to spend and where to invest your limited capital. From inventory shrinkage to supply and forecasting challenges, an effective inventory tracking system and software is a critical company investment. If you don’t track your inventory, you have no way of preventing employee theft, and trying to create your own inventory system using a spreadsheet […]

Over 17 million Americans have filed for unemployment in the past 4 weeks due to COVID-19 layoffs, and because of it, people are facing difficult financial decisions right now that can make or break their financial health. I sat down with personal finance expert Matt Frankel, CFP, with The Ascent, a personal finance company by The Motley Fool, to provide financial guidance for Thrive Global […]

There is a wide array of crowdfunding platforms, each with its own unique spin on raising funds. Some platforms support charitable or creative campaigns, others reward-based campaigns, while still others support equity-based campaigns. Some are for accredited investors only while some are open to all types of investors. Some are designed to help raise funds for product development while others are looking for donations to […]

When you think about the financial services industry, what comes to mind? Regulations? Rules? What about creativity or innovation? Those last two words might not necessarily be the first ones that you associate with banks, insurance companies or other financial institutions, but it’s time to think again. Quite a few of these organizations are, in fact, applying data to drive creative, personalized customer experiences across […]

ERP software projects often stand or fall on the success of the initial rollout – these tips will help your business get it right first time. As author Chris Luyt discusses in his blog How to prevent ERP project failures, software isn’t always to blame when projects fail – the team implementing the software can fail to make the most of it. Here, we crunch […]