Making The Most Of Your Office Telephone System

If you are purchasing a new phone system for your office and you are just looking for ones that ring and allow you to speak to people, you may be missing a trick. Developments in communications solutions have enabled the telephone to become an important tool for your company.
In fact, a good telephone system could be as important an asset to your company as a top salesman or efficient assistant. Software now focuses not only on enabling your business communication but also improving it. The key to making your telephone system work for you is to marry it with your PC, Computer Telephone Integration commonly known as CTI, enables more functions to be automated from your PC. This integration can streamline any process and make it more efficient.
Telephone management systems can let you manage your contacts and integrate your system with Microsoft Outlook and most popular CRM systems. They can allow users to see a ‘screen pop’ which automatically displays all caller and account information. The use of screen pop stops your customers from having to repeat information, benefits your customer relations as the customer feels valued and improves call handling time as the information is all to hand.
If your company will be making lots of outbound calls it will benefit from software based dialing solution. This software will enable you to increase productivity by making more calls, allowing you to set the dialing pace and making sure you reach the right clients more often. By centrally managing campaigns on a database you can show their return on investment and you also have the ability to report on your caller activity.
And it isn’t just all facts and figures. There is also software available that can record your interactions with customers, which can be used to review and improve calls. Once thought to be wholly the premise of large call centres, businesses of all sizes can benefit by looking at the way their interactions with clients and customers is affecting their business. And the information captured by recording your calls can integrate and feed directly into your CRM database.
In order to get the best out of the many functions that a modern telephone solution can provide, you need to ensure that your staff are properly trained in the use of the software. A reputable supplier of telecom solutions should always be able to provide you with full training for any new software to ensure you get the most out of your system. But once your business is set up with the right tools and the right know how to best use them the benefits to your business can function more efficiently and deliver better customer service.